First Party Data. Market Intelligence.
Don't just identify targets, understand them
The Sales Factory works to enrich your contacts in your CRM with real-time, accurate, and current information while surveying your prospects to gain critical and relevant information to improve thought leadership pieces, enhance your marketing efforts, or better inform your sales team.
Human-led, technology-backed
Our information is gathered by humans first with augmented insights by AI.
Human-led, technology-backed
Our information is gathered by humans first with augmented insights by AI.
Customer data delivered
We can work directly in your CRM so information is gathered and implanted in real time so your sales team can jump on opportunities as they present themselves.
Customer data delivered
We can work directly in your CRM so information is gathered and implanted in real time so your sales team can jump on opportunities as they present themselves.
Re-think thought leadership
While we collect relevant sales data helping your sales team sell more effectively we also collect market insights for you to use in marketing materials like research papers.
Re-think thought leadership
While we collect relevant sales data helping your sales team sell more effectively we also collect market insights for you to use in marketing materials like research papers.
Deliverables on your doorstep
You get full, in-depth report of our findings in raw and in report format as well as individualized CRM inputs by prospect - such as their current vendors, contract terms, and top pain pain points.
Deliverables on your doorstep
You get full, in-depth report of our findings in raw and in report format as well as individualized CRM inputs by prospect - such as their current vendors, contract terms, and top pain pain points.
Informing your teams
From marketing to management to sales to just about anyone, The Sales Factory supports you by getting you the important customer information you want to know directly from your customers or potential customer in order for you to achieve your business goals.
Marketing
We help marketing teams prepare for a cookie-less world by providing critical customer data and information needed to help create meaningful content to better engage their audiences.
Sales
We help sales teams enrich their contact data to ensure accuracy and reliability, allowing for highly targeted and personalized sales efforts that nurture leads throughout the funnel.
Management
We help management teams that want to create better customer experiences and maintain customer relationships by providing valuable insights and data into their behavior, sentiment, and buying patterns to make better business.
Others
We help you optimize product offerings, make informed decisions, and reduce costs by relying on expensive third-party data services.
Your customer data acquisition team
The Sales Factory is an extension of your own brand. Our on-shore, local team will tune our work to your processes and goals, collaborating on strategy and execution and building deep, productive relationships. It’s the closest thing you can get to having an in-house research sales team—without the cost associated with an added headcount. We’re just as invested in your success as you are!
Advocating for you
We’ll combine our unique model of our proven strategies and technologies with the insider knowledge of our highly-trained localized experts to fill your CRM with rich prospect data while delivering unique insights for your team to leverage. Next, we’ll review our work, making continuous improvements as we go to deliver better and better service.
Have questions? We have answers.
We leverage our time-tested strategies and innovative technologies, paired with highly-trained local talent to use person-to-person conversation-led outreach to help you learn things about your prospects that they will only divulge in spoken word.
We can work directly within your CRM and sales automation tools. This includes software like HubSpot Sales Pro, Outreach, SalesLoft, and more, managing all of your operations and processes for you.
If you don’t already have a CRM that enables sales automation, we’ll help you find the right sales automation tool for you and secure it at a fraction of the off-the-shelf price thanks to our industry partnerships.
Or we can use our own technology for you and provide the raw data exports for you to import wherever you would like.
We get started right away and spend the first two weeks learning about your industry, ICP, and products. From there we ideate with your sales and marketing teams on what they would like to learn about their prospects to help them be more effective (we will give recommendations). From there we craft the questions and gain approval ahead of go live which is generally 2-3 weeks from kick off. The total timeline of the project will be 3-6 months depending on the size and scope.
All of our representatives are university-graduated. Your dedicated team is made of local, on-shore, highly-trained professionals who learn the ins and outs of your entire account.
You’ll also work with an account manager who oversees your team’s progress and meets with your team on an ongoing basis to discuss progress and optimizations.
Your customer data awaits
We know you’re busy. Our business is helping you get down to business effectively—with relevant and rich data and market intelligence.