Don't just identify targets, understand them

Understanding customer preferences and behaviors allows companies to proactively address issues, improve customer satisfaction, and enhance retention rates, leading to long-term business growth.

 

The Sales Factory works to enrich your contacts in your CRM with real-time, accurate customer data while surveying your prospects to gain critical and relevant information. Improving thought leadership materials, enhancing your marketing efforts, and better informing your sales team for better results.

Human-led technology backed

Enhanced Customer Insights

First-party data provides direct insights into customer behavior, preferences, and needs, enabling company leaders to gain a deeper understanding of their customers and the customer they want.



Human-led technology backed

Enhanced Customer Insights

First-party data provides direct insights into customer behavior, preferences, and needs, enabling company leaders to gain a deeper understanding of their customers and the customer they want.



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Data-Driven Decision Making

Company leaders can use first-party data and customer insights to make informed decisions across various aspects of the business, from product development and pricing strategies to marketing investments and sales forecasting.

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Data-Driven Decision Making

Company leaders can use first-party data and customer insights to make informed decisions across various aspects of the business, from product development and pricing strategies to marketing investments and sales forecasting.

Re-think Thought Leadership

Better Messaging

First-party data provides direct insights into the customers you want, enabling Sales leaders to gain a deeper understanding of their target audience and how to better know and speak to them.

Re-think Thought Leadership

Better Messaging

First-party data provides direct insights into the customers you want, enabling Sales leaders to gain a deeper understanding of their target audience and how to better know and speak to them.

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Effective Targeting

Company leaders can leverage first-party data to identify high-value leads, prioritize sales efforts, and tailor sales pitches to resonate with potential customers, resulting in increased sales efficiency and effectiveness.



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Effective Targeting

Company leaders can leverage first-party data to identify high-value leads, prioritize sales efforts, and tailor sales pitches to resonate with potential customers, resulting in increased sales efficiency and effectiveness.



Competitive Advantage

Utilizing  first-party data and customer insights empowers Company leaders  to drive strategic growth, improve customer relationships, and stay ahead in today's competitive business landscape.

Competitive Advantage

Utilizing  first-party data and customer insights empowers Company leaders  to drive strategic growth, improve customer relationships, and stay ahead in today's competitive business landscape.

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Improve Customer Retention

Understanding customer preferences and behaviors allows companies to proactively address issues, improve customer satisfaction, and enhance retention rates, leading to long-term business growth.

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Improve Customer Retention

Understanding customer preferences and behaviors allows companies to proactively address issues, improve customer satisfaction, and enhance retention rates, leading to long-term business growth.

Informing your teams

From CEO's to Sales teams to just about any team, we support your objectives by getting you the important customer data you want to know directly from your customers and potential customers in order for you to achieve your business objectives. 

Customer data & insights

CEO's

 

Company leaders can use first-party data and customer insights to make informed decisions across various aspects of the business, from product development and pricing strategies to marketing investments and sales forecasting.

Sales data & insights

Sales

 

Sales teams can leverage first-party data to identify high-value leads, prioritize sales efforts, and tailor sales pitches to resonate with potential customers, resulting in increased sales efficiency and effectiveness.

Marketing data & insights

Marketing

 

By analyzing first-party data, Marketing teams can create personalized campaigns and messages tailored to specific customer segments, leading to higher engagement and conversion rates.

 

Management data & insights

Management

 

First-party data provides direct insights into customer behavior, preferences, and needs, enabling Management teams to gain a deeper understanding of their their customers and the customer they want.

 

customer data acquisition team

Your customer data acquisition team

customer data acquisition team

We're an extension of your brand. Our onshore, local team will tune our work to your processes and goals, collaborating on strategy and execution and building deep, productive relationships with your customers. It’s the closest thing you can get to having an in-house market research team—without the cost associated with all the added headcount. We’re just as invested in your success as you are!

Advocating for you

Advocating for you

Advocating for you

We’ll combine our unique model of our proven strategies and technologies with the insider knowledge of our highly-trained localized experts to fill your CRM with rich prospect data while delivering unique insights for your team to leverage. Next, we’ll review our work, making continuous improvements as we go to deliver  service that is always optimizing.

Get Started

Have questions? We have answers.

We leverage our time-tested process, strategies and innovative technologies, paired with highly-trained local talent to use person-to-person conversation-led outreach to help gather data and learn things about your prospects that they will only divulge over a call.

Our team is experienced in every major CRM platform. We can work directly within your CRM and customer relationship tools. This includes software like HubSpot Sales Pro, Salesforce, Outreach, SalesLoft, and many more. We'll manage all of your operations and processes for you in your own environment, so you'll always have access to real-time data.  

 

 

 

Or we can use our own technology for you and provide the raw data exports for you to import wherever you would like.

We get started right away and spend the first two weeks learning about your business. From there we co-create a strategy, design outcomes, and set objectives with your sales and marketing teams on what they would like to learn, know, and gather about their prospects to help them be more effective and provide our recommendations. From there we craft the questions and gain approval ahead of go live which is generally 2-3 weeks from kick off. The total timeline of the project will be 3-6 months depending on the size and scope of the project.

Your dedicated team will consist of local, on-shore, highly-trained professionals, with extensive experience in your industry, market, and product offering. We will assign the talent and management with the most expertise in your particular project.

 

You’ll also work with an account manager who oversees your team’s progress and meets with your team on an ongoing basis to discuss progress and optimizations.

First-party data is crucial because it is collected directly from your customers and prospects, ensuring its accuracy and relevance. This data provides valuable insights into customer behavior and preferences, enabling more personalized and effective marketing campaigns.

We help you organize, analyze, and apply your first-party data to enhance targeting, segmentation, and personalization. Our expertise ensures you maximize the value of your data, improving customer engagement and campaign performance.

Yes, our market research is designed to seamlessly integrate with your current marketing strategies. We work closely with your team to ensure our insights are aligned with your objectives and enhance your overall marketing efforts.

Our market research is distinguished by our deep industry knowledge, customized approach, and commitment to actionable insights. We tailor our research to your specific needs, ensuring you receive valuable and relevant information that drives your marketing success.

We can work within your CRM so your customer data is always secure in your environment or work in our CRM and export data securely to you. We adhere to strict data privacy regulations and best practices, ensuring your customer data is always handled securely and ethically.

Your customer data awaits

We know you’re busy. Our business is helping you get down to business effectively—with relevant and rich data with market insights. Speak with one of our customer data experts.

Get your data >